Posts Tagged 'Larry Page'

The Google Story By David A Vise

“The Google Story” is about the most widely used search engine in the world – Google. The common phrase that people say when they want to look up something is ,”I’ll just Google it.”Everyone knows what you mean when you say “Google it” other wise if you haven’t heard of it, then you’ve been living in a cave or something.

Google was created by two men -  Sergey Brin, a Russian and Larry Page, an American.They both met up at Stanford University in the US.They had this idea of wanting to create a search engine that would organise every piece of information and would be accessible to the public for free.They also wanted to make money from it to people in the form of selling ads called Adsense, which are a type of  pay-per-click ad, where you make money from showing their ads on your site or blog.

They also invented AdWords, where people would buy advertising and pay each time someone would click on their advertisement.Which is very expensive.It can run into hundreds of dollars just to pay for advertising this way.They also had a favourite recipe that their chef cooked for them, which was called Buttermilk Chicken.The meals would be provided for free to the workers and the recipe itself was Google-sized to the max.

Sergey and Larry wanted to change the way the world searched for and researched for information.They looked to make money by selling targeted advertising to buisnesses on the results pages.They wanted an accessible search engine that could be searched by  people all over the world for free.